The NET Blog

Each year, NET donates school supplies to a local non-profit, that focuses on stability for housing, food and clothing. Every year we strive to outdo the year before.
Way to go NET Team!!

Father's Day is set to become a retail powerhouse in 2025. The National Retail Federation (NRF) forecasts that Americans will spend a staggering $24 billion celebrating dads this year, up from $22.4 billion in 2024 and surpassing the previous record of $22.9 billion set in 2023. Average spending is projected to reach $199.38 per person.

As the weather warms up and summer approaches, retailers everywhere need to prepare for increased foot traffic, higher transaction volumes, and changing customer expectations.

NET celebrates Independence Day by honoring the values of innovation, determination, and entrepreneurial spirit that drive both America and their mission as a premier retail technology partner. The message expresses gratitude to NET’s team members and retail partners, while reaffirming a commitment to supporting American retail with reliable technology solutions. NET wishes everyone a joyful and safe 4th of July filled with celebration.

NET, headquartered in Madison, Wisconsin, delivers nationwide tech services and infrastructure solutions with a team of over 250 certified professionals. With 24/7 support, on-site dispatch across North America, and expert help desk services, NET ensures retailers and organizations can handle business-critical challenges anytime, anywhere.

As a retailer, your technology infrastructure isn't just supporting your business—it is your business. Every second of downtime, every slow transaction, every connectivity issue directly impacts your bottom line and customer experience. That's where NET becomes your strategic advantage.

NET is the trusted technology partner for America’s largest retailers, including Fortune 500 big box companies, where downtime and unreliable service can mean major revenue loss. Based in Middleton, WI, NET stands out by delivering comprehensive low voltage solutions that keep retail operations running smoothly and efficiently.

NET is an outstanding workplace built on collaboration, professional growth, competitive compensation, work-life balance, and inclusivity. With employees averaging over 9 years of tenure, NET fosters a culture of trust, innovation, and support. Team members highlight the company’s dedication to employee development, strong leadership, and consistent commitment to customer success—making NET not just a job, but a career home.

At NET, we believe that partnering with a technology services provider shouldn’t be complicated. That’s why we’ve designed a simple, straightforward onboarding process that ensures every customer knows exactly what to expect—clear communication, personalized solutions, and flawless execution.

The landscape of Valentine’s Day shopping continues to evolve, with big box retailers adapting to changing consumer preferences and shopping patterns. While exact figures for 2025 are still being compiled, a few key trends are shaping how Americans express their love through retail spending this season.